July 14, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Creating an SEO strategy for your small business demands time, research and investment. And although you might be able to manage the first two, money’s much harder to spare for SMBs — more than 80 percent of small businesses fail because of cashflow problems. That’s especially an issue today, as the U.S. and the world economy face the potential of a financial recession. But there’s no getting around it: SEO is crucial to reach target customers and increase visibility. That’s why annual investment in SEO has reached $80 billion in the United States alone and is set to keep…