Day: September 19, 2020

9 Social Impact Models That Entrepreneurs Can Learn From

8 min read

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As a leader, I try to positively impact my whenever possible. Whether its youth programs, gender equity, career coaching, or anti-violence, we (Complete SET agency) create educational themed events as well as donate portions of revenue to . Cause models like this, whether grassroots or multinational, are increasingly important for businesses, large and small, to have at their operational core. Ensuring that your is creating a positive impact is a necessary competitive advantage. In fact, a 2018 Conecomm survey found that 78 percent of Americans now expect companies to go beyond profits and to also positively impact society. Social impact is a broad term that refers to the positive change businesses have on their community. A company’s emphasis on a level of , or CSR, can be an integral part of making your business more appealing to clients, employees, vendors, and investors.

Related: Why Philanthropy Is Good Business

I spoke with Harrie Bakst, co-founder of WCPG, a leading firm that specializes in and consumer engagement with teams, leagues, athletes, celebrities, and brands. “As we move ahead in a new world, cause marketing and social responsibility for brands have gone from being an add-on to a must-have

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