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Peloton Claps Again at Horrifying ‘Intercourse and the Metropolis’ Reboot Scene: ‘He is Alive’

This text incorporates spoilers for episode certainly one of ‘…And Simply Like That.’

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The long-anticipated reboot of Intercourse and the Metropolis lastly debuted to viewers after the primary episode of …And Simply Like That was launched for streaming on HBO Max.

Within the present’s premiere episode, one scene shocked viewers when it depicts one of many present’s fundamental characters, Mr. Huge, dying of a coronary heart assault whereas using a Peloton in his residence.

Followers have been devastated and up in arms in regards to the surprising choice to kill off a longtime favourite of the present, even sending Peloton inventory plummeting to a 52-week low on Friday of $37.67 per share.

However the at-home health firm tried to get the final snicker with its newest advert that includes Mr. Huge actor, Chris Noth, and Peloton Teacher Jess King which exhibits that Huge is in actual fact, nonetheless alive.

“To new beginnings,” Noth says whereas on the sofa with King, who was the Peloton teacher featured in episode certainly one of …And Simply Like That.

“I really feel nice. Ought to we take one other trip? Life’s too quick to not,” he tells her as they share amusing.

The display then pans out as Ryan Renoylds begins a voice-over.

“And similar to that, the world was reminded that common biking stimulates and improves your coronary heart, lungs and circulation, lowering your danger of cardiovascular illnesses,” he says. “Biking strengthens your coronary heart muscle mass, lowers resting pulse and reduces blood fats ranges. He’s alive.”

Reynolds posted the business to his personal Twitter account the place it has obtained over 1.1 million views, as did Peloton alongside the caption “And similar to that … He’s alive.”

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Whereas Reynolds might have appeared like a random option to star within the firm’s latest advert, his cheeky historical past with the corporate truly makes the transfer fairly humorous.

Final yr, Peloton was beneath fireplace for a viral Christmas advert that depicted a lady being gifted one of many firm’s bikes by her husband and vlogging her health journey whereas wanting horrified the complete time, frightening accusations of sexism.

In a superb advertising and marketing transfer, Renoylds tapped the identical actress, Monica Ruiz, to star in an advert for his liquor firm, Aviation Gin the place the previous ‘Peloton Spouse’ could be seen ingesting martinis together with her mates.

Peloton has seen a tough yr financially following booming success in the course of the early phases of the pandemic when many turned to at-home health choices throughout quarantine. The corporate is reportedly in a hiring freeze.

“‘SATC’ followers, like me, are saddened by the information that Mr. Huge dies of a coronary heart assault,” Dr. Suzanne Steinbaum, a consultant for Peloton’s well being and wellness advisory council mentioned to the LA Instances in a press release concerning the present’s traumatic scene. “Mr. Huge lived what many would name an extravagant life-style — together with cocktails, cigars and massive steaks — and was at critical danger as he had a earlier cardiac occasion in Season 6.”

As of Monday morning, Peloton was down shy of 1{a87f602f9b65d268d2531d6307ed39cfde24e475374069973d0be7fc923da513} in a 24-hour interval.

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